Sometimes, a small red-and-black box is more than just a repair kit. It is a symbol of Dutch down-to-earthness, the certainty that you will always make it home, and a brand that has traveled with you for generations. At Simson, we ensure your bike is not just a means of transport, but a loyal companion that lasts for generations.
The Simson story begins in 1881 in the far north of the Netherlands. In Groningen, Louis Weinberg laid the foundation for what would become one of the most recognizable brands on Dutch shelves. What started with innovative adhesives for the very first bicycles evolved into the invention of Simson solution. This piece of technical ingenuity is so timeless that its chemical composition has remained virtually unchanged to this day.
Since its official registration in 1921 and the subsequent acquisition by Rema Tip Top in 2007, Simson has transformed from a modest glue factory into a modern, comprehensive concept for today’s cyclist. With a range of over 400 products, we can now be found in almost every Dutch household.